Google Ads for Pest Control
Your Google Ads Are Bleeding Money. Here's How to Fix It
Get better ad placement without outspending competitors
Most pest control companies waste thousands on Google Ads that bring unqualified leads. We fix that. Campaigns managed by an expert with 12 years inside Google so you get better ad placement at lower costs than competitors using typical agencies.
- 15min Call
- We Work with only one company per city
- No Pressure
The Unfair Advantage: 12 Years Inside Google
Most agencies learned Google Ads from online courses and blog posts. They're experimenting with your budget, hoping something works.
We're not experimenting.
Our Ad Manager spent 12 years at Google optimizing campaigns from the inside. He's managed $750k+ in ad spend and has personally audited agency accounts, finding critical mistakes that cost businesses thousands every month.
Here's what that means for you: Better ad placement. Lower cost per click. More qualified leads. Less wasted spend.
While competitors using typical agencies pay premium prices for poor positioning, you get better results at lower costs, simply because your campaigns are optimized correctly.
That's the power of insider knowledge.
You've Been Burned Before. Here's Why It Won't Happen Again
They Weren't Really Google Experts
Most agencies learned Google Ads from online courses and blog posts. They experiment with your budget, hoping something sticks.
We're not experimenting.
Our Ad Manager spent 12 years inside Google. He knows exactly what works because he helped build the strategies himself.
They Locked You Into Long Contracts
When the leads didn't show up, you were stuck paying for another 6-12 months. They already had your money—they didn't need to perform.
We work month-to-month.
No contracts. If you're not happy after the first month, cancel anytime. No penalties. No questions asked.
They Used Cookie-Cutter Campaigns
Same keywords every pest control company uses. Same ad copy. Zero customization for your specific market.
We only work with pest control companies.
We already know your busy seasons, your ideal customers, and what works. Every campaign is built specifically for YOUR market and competition.
No Guesswork. No Surprises. Just Results.
Campaigns Built For Your Market
Deep research into your local competition, seasonal patterns, and most profitable service areas. Custom campaign structure designed specifically for pest control in your city, not cookie-cutter templates.
Managed By a Google Veteran
12 years inside Google optimizing campaigns. Advanced techniques most agencies never learn. Better ad placement at lower costs than competitors using typical agencies.
Qualified Leads, Not Wasted Clicks
Advanced targeting eliminates tire-kickers, DIYers, and people outside your service area. You only pay for clicks from homeowners ready to book.
Complete Transparency Every Month
Detailed breakdown showing exactly how we spent your 25 monthly credits (hours). What we worked on. What results we achieved. What we're optimizing next.
Real-Time Dashboard Access
Your Looker Studio dashboard shows key metrics anytime you want: active campaigns, ad spend, leads generated, cost per lead. No waiting for monthly reports.
Direct Access to the Founder
Questions? Concerns? Call, text, or email Randy directly. No ticket systems. No waiting days for responses. Just direct access when you need it.
No Contracts - Cancel Anytime
Month-to-month service. If you're not happy after the first month, walk away. No penalties. No questions asked. We earn your business every single month.
Territory Exclusivity
We only work with one pest control company per metro area. No conflicts of interest. When we help you dominate your market, we're 100% focused on YOUR success.
No contracts means no risk. If we're not delivering results, you can walk away. But we're confident you won't want to, because you'll finally see what transparent, results-focused SEO looks like.
Here's Exactly When You'll See Results
No vague promises. Here's the realistic timeline for your Google Ads campaigns.
Campaign Launch + Immediate Leads
We audit your current setup, research your market and competitors, build optimized campaign structure, write pest-control-specific ad copy.
Optimization + More Qualified Calls
We monitor lead quality, refine targeting to eliminate waste, test ad variations, add negative keywords based on real data, and adjust bids for maximum ROI.
Peak Performance + Predictable Lead Flow
Campaigns fully optimized based on real data from your market. Lower cost per lead as we fine-tune everything. Consistent leads you can count on.
Continuous Improvement
Regular A/B testing, seasonal adjustments for your busy periods, expansion into high-performing keywords, constant monitoring, and transparent monthly reporting.
Don't Take Our Word For It
Here's what pest control companies are saying about working with Speak Digital.
We were spending $2,500/month with our previous agency and getting maybe 2-3 actual leads. Speak Digital cut our ad spend to $1,500/month and we're now getting 15-20 qualified leads. When someone actually knows how to optimize properly, it makes all the difference
Within the first week of launching with Speak Digital, we had 12 qualified leads. By end of month one, we'd booked 20+ jobs directly from the ads. Randy's team knows exactly what they're doing—finally found someone we can trust.
The transparency alone is worth it. I finally understand what I'm paying for. The monthly reports break down every hour they worked and what results we got. Plus Randy is always available when I have questions. Best marketing partner we've ever had.
Why You Need Both Google Ads AND SEO
Most pest control companies make a critical mistake: They think they need to choose one or the other. The truth? You need both working together.
Google Ads
- Leads start within days
- Perfect for filling seasonal gaps
- Scalable on demand
- Great for testing which services sell best
- Instant visibility when you need it
Local SEO
- Takes 90 days to see results
- Builds sustainable "free" traffic over time
- Compounds month after month
- Reduces reliance on paid ads long-term
- Owns the map pack forever
Ads + SEO
- Leads TODAY while building for tomorrow
- No more seasonal slowdowns or gaps
- Dominate Google Ads & Maps
- Consistent, predictable lead flow
- Less money on ads as your SEO improves
This is why our Business Growth Engine bundles Google Ads, SEO, and Web Design into one complete system - everything working together to dominate your local market.
We Only Work With One Pest Control Company Per Metro Area
Once your territory is claimed, it's off the table. Here's why this matters.
We don't split our attention between you and your competitor down the street. When we help you dominate your market, we're 100% focused on YOUR success, not managing conflicts of interest.
But this also means once your competitor claims your territory, you're locked out.
No Conflicts of Interest
We'll never work with your direct competitors. Your growth is our only focus in your market.
You Dominate Alone
All our strategies, insights, and optimization work go toward making YOU the #1 pest control company in your area.
Limited Capacity
We only take 3 new clients per month to maintain quality. Once your metro area is taken, you'll be waiting months, or watching your competitor win with our help.
What Happens on the Discovery Call?
A 15-minute conversation. No pressure. No obligation. Just an honest assessment of whether we're a good fit.
We Learn About Your Business
We'll ask about your current lead generation, growth goals, what hasn't worked with previous agencies, and what you're hoping to achieve.
We Check Territory Availability
We'll confirm whether your metro area is still available. If it's already claimed, we'll let you know immediately - no wasted time.
Honest Fit Assessment
This isn't a high-pressure sales pitch. We'll be straight about whether Google Ads makes sense for your market, realistic budget expectations, and whether we're a mutual fit.
Next Steps (If We're a Good Fit)
We'll schedule a comprehensive audit, get access to your accounts (if applicable), and begin building your custom strategy. You'll know exactly what to expect.
If we're not the right fit, we'll tell you. If your budget doesn't make sense for Google Ads yet, we'll tell you. We'd rather be honest than waste your time on a partnership that won't work.
Frequently Asked Questions
About Google Ads for Pest Control Companies
How much should I budget for Google Ads?
Most pest control companies see strong results starting around $40/day (roughly $1,200/month in ad spend), but this varies by market size and competition level. We'll discuss the right budget for your specific area on the discovery call.
How is this different from other PPC agencies?
Our Ad Manager spent 12 years at Google optimizing campaigns from the inside. He knows exactly how the algorithm works and how to optimize accounts properly - something most agencies never learn. They're guessing based on blog posts. We know because we built the strategies at Google.
Plus, we only work with pest control companies. We already know your industry, your customers, your seasonal patterns, and what works.
How quickly will I see results?
Google Ads work fast. Most clients start receiving qualified leads within days of launch. By the end of your first month, you should see a noticeable 20%+ increase in call volume.
Unlike SEO (which takes 90 days), Google Ads deliver immediate results.
Do I need a new website to run Google Ads?
Not necessarily. We'll audit your current site during our initial consultation. If it's converting visitors into calls, we can work with it.
If your website is costing you leads (poor mobile experience, slow loading, unclear messaging), we'll recommend updates. Many clients bundle Google Ads with our web design service for maximum results.
What if I'm already running Google Ads?
Perfect. We'll audit your existing campaigns and show you exactly where you're wasting money and how we'd fix it.
Most accounts we review - even those managed by established agencies, have significant optimization gaps. Our Ad Manager has looked at mid-level agency accounts managing $750k+ and found critical mistakes.
Do you require a long-term contract?
No. We work month-to-month. If you're not happy after the first month, cancel anytime. No penalties. No questions asked.
We don't need contracts because we deliver results that make you want to stay. We earn your business every single month.
Why should I work with Speak Digital instead of a general marketing agency?
We only work with pest control companies, which means:
- We already know which keywords convert for your industry
- We understand your seasonal patterns and busy periods
- We know how to target homeowners vs. commercial clients
- We've seen what works across dozens of pest control markets
- We implement proven strategies immediately instead of experimenting with your budget
Plus, our Ad Manager's 12 years at Google means your campaigns are optimized by someone who knows the platform inside and out - not someone who learned from YouTube tutorials.
Latest Google Ad Guides
Browse our latest Goolgle Ad Guides below to see real tactics that drive results, not theory, but proven methods we implement for our clients.
Ready to Stop Losing Calls to Your Competitors?
We limit ourselves to 3 new clients per month. We maintain quality by not overextending our team. If we're at capacity, you'll need to wait.
Book a free 15-minute call to see if your market is open, and whether the Business Growth Engine is right for your business.
No pressure. No contracts. Just honest answers.